Bluezone, which brings together designers and innovators from all parts of the global denim market, will be held in Munich Jan. 24-25.
Munich Fabric Start (Jan. 24-26) will also be present at the show. It will feature Spring/Summer 2024 collections by mills and trims firms, as well as educational and networking opportunities. Denim exhibitors include Bossa, Calik, Isko, Tejidos Royo and more.
Sebastian Klinder (Managing Partner at Munich Fabric Start) shares with us what attendees and exhibitors can expect at the event.
What is Bluezone’s theme for the January show?
Sebastian Klinder This year’s motto is “Discovery,” under which Bluezone invites the visitors and exhibitors to share moments together and discover the latest highlights. Fashion experts and denim specialists can get inspiration on material innovations, new perspectives, and changes in the industry. They also have the opportunity to rediscover their skills, passions, and expertise in order place them at their center.
Bluezone is a place for discovery and celebration. Whether it’s the latest highlights, innovations, co-operations or experiences—the trade show explores the new and unknown and goes on a journey together with denim and fashion brands without them losing their focus on themselves.
We are delighted to announce that leading companies like Saitex and Strom have joined our brand lineup of over 100 international mills.
Every trade show has a different vibe and purpose. What do you think Bluezone is to the industry?
SK: Bluezone is a denim platform that offers something special, making it one of the most sought-after. It’s a dedicated and fully integrated show-in-show concept of Munich Fabric Start, one of the leading fabric shows worldwide with almost 1,000 internationally established specialists of the textile and fabric industry.
The January trade show brings together denim professionals and fashion industry players to share moments and exchange ideas. We have created a large network and facilitated many opportunities for networking, physical meetings, and educational inputs so that the industry can concentrate on being sustainable, reinventing itself, and shaping the future denim trends. All this is possible in Germany, one of the most important textile markets.
Have Bluezone’s attendance and exhibitors changed since pre-pandemic shows?
SK: The shows are the same as the pre-pandemic ones, but there is not much to be noticed. We are fully booked and will continue to offer relevant exhibits with around 100 international denim exhibitors. They cover all aspects of the supply chain from denim mills to finishing.
We can feel a fresh and reclaimed appreciation to what we are daily working on—the perfect show for the industry. Bluezone is more than a marketplace for denim companies, since denim has become an integral part of every fashion collection. From basic to haute couture—all kind of brands come to Munich to buy here and benefit from the international offer available at Bluezone and Munich Fabric Start. We feel confident in our ability to provide more solutions for a complex market such that the one we are currently experiencing, as well as think and act in a multidisciplinary fashion necessary to help the industry thrive.
What will be the highlights educational at the show’s event?
SK: On both trade show days, there will be lectures and panel discussions about relevant topics in fashion and denim. These events take place in Hall 7 in the Seminar Zone.
Some highlights will be will be the trend presentation “The Weird & Wonderful World of Fashion Cores” with Rivet’s executive editor Angela Velasquez, two educational panels by Transformers Foundation focusing on “Fashion’s Chemical Certification’s Complex – Needless Complicated, Woefully Ineffective” and “Fiber Technology – Innovation and the Power of Collaboration.”
There will also be a panel discussion on “Fiberology” with experts from Renewcell, Recover, Spinnova and Yarn_ID as a European offer on innovative material with the lowest impact.
Bluezone’s exhibitors invite visitors to explore the textile supply chain and learn about their latest innovations. The Italian Luster will provide a detailed look into the research and development process of the Italian production chain, including the achievements in chemistry and garments makers as well as fabric finishing and fabrics. Another highlight is the industrial printing of denim with the GTX600 direct to garment printer from Brother which the industry can experience live at Bluezone for the first time.
The Keyhouse will also feature valuable sessions on automation and digitalization via Robotextiles, or a keynote address about Self-Empowerment from David Shah, a well-known trend forecaster. All conference programs for Munich Fabric Start & Bluezone [features] More than 50 speakers.
Is there anything else that you’d like to mention about the show?
SK: We are a fabric-born and cloth-loving family. This is how our guests and partners experience our shows. We provide industry with a high level of professional service and passion. Munich is a vibrant city and our focus is to provide a well-established environment that supports business needs.
Visit the site and see for yourself. It is hard to describe the unique atmosphere at this site, which we often hear from visitors. It’s something you must experience. Join the Munich Fabric Start or Bluezone community in Munich starting Jan. 24-25. We can’t wait to welcome you there!